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Microsoft Is Cutting License Margins. Here's Why They're Not Wrong.
Partners are furious about Microsoft's CSP restructure. Most of the anger is fair. Some of it is also aimed at the wrong thing.
Google Cloud Just Hired Its Best Argument Against Microsoft
Colleen Kapase's sudden departure and the arrival of 30-year Microsoft channel vet David Smith tells you everything about where Google's partner strategy is headed.
62% of Your SMB Clients Are Already Using AI. What's Your Plan?
Pax8's inaugural Pulse survey found that SMBs are adopting AI faster than they can govern it. For MSPs still 'evaluating their AI strategy,' the window is closing.
Microsoft's April 1 Deadline Is Real. Here's What to Do Before It Hits.
MFA enforcement, ASPX, Sentinel promo extension, and E7 incentives — Microsoft's March Partner Center update has four moving pieces, and one of them will break your API integrations if you miss it.
84% of SMBs Want an AI Advisor. Most MSPs Aren't Positioning as One.
Pax8's inaugural SMB survey reveals a yawning gap between AI adoption speed and strategic readiness. The MSPs who win aren't the fastest deployers — they're the trusted advisors.
GoTo Launched a Separate Partner Network for LogMeIn. Here's What That Actually Tells You.
GoTo carved LogMeIn out of its main partner program and built a dedicated channel network. The move is an admission that MSPs were getting shortchanged before. The question is whether this one delivers.
Your CMMC Work Doesn't Cover What GSA Just Changed
The GSA's new CUI security requirements diverge from CMMC Level 2 in ways that will catch MSPs off guard. One-hour incident reporting. A different NIST baseline. And self-attestation is gone.