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Oracle Just Cut Up to 30,000 Employees. Here's Why That's a Channel Story.
Oracle is gutting its direct sales force to fund a $553B AI infrastructure bet. For channel partners who've been patient, this is the opening they've waited three decades for.
CP Expo Is in 11 Days. Here's the One Keynote You Need to See — and Three You Should Skip.
Channel Partners Conference 2026 lands April 13-16 in Las Vegas. Amazon LEO, Microsoft Marketplace, and Verizon's convergence pitch are all on stage. Here's how to spend your four days.
The Deal Registration Game Was Never Designed for You to Win
Everyone in the channel talks about deal registration like it's a partner benefit. It's not. Here's what it actually is, who it's really for, and what to do about it.
Liberation Day Is One Year Old. The Channel Is Still Paying the Bill.
April 2, 2025 reset hardware economics for every IT partner in America. A year later, the Supreme Court struck down half the tariffs, $166B in refunds are pending, and the channel is left with something worse than high prices: permanent uncertainty.
Palo Alto Rewrote Its Partner Program for the First Time in a Decade. Read the Fine Print.
The NextWave overhaul brings more rebates and MSSP expansion — but higher bars and platformization pressure. Here's what the new model actually means for security partners.
SentinelOne's CEO Just Handed You the Best Sales Pitch in the Channel. Are You Using It?
At RSAC 2026, Tomer Weingarten said MSSPs are 'the hyperscalers for generative AI governance and security.' He's right. The problem is most managed security providers haven't built the practice to back that claim up.
Amazon LEO Is Speaking at CP Expo. That Should Get Your Attention.
Amazon's low-Earth orbit satellite initiative is headlining the Channel Partners Conference keynote in Las Vegas. Here's what it means for connectivity resellers and why you need to be in the room.
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